On Tuesday 1 February we co-hosted Shaping the future for South Lanarkshire tourism with South Lanarkshire Council. The event saw around 20 tourism and events businesses from South Lanarkshire join us online.
With increased investment in tourism by South Lanarkshire Council putting the area in a strong position to recover from the pandemic, the online event was delivered to allow local businesses to have their say on developing tourism in the area.
What was covered during the event?
During the session we heard from a range of speakers covering topics including a national perspective on the opportunities of tourism recovery, local support available for South Lanarkshire businesses, and details of a new South Lanarkshire Tourism Leadership Programme.
Our speakers included:
- Stephen Keating, Economic Development Manager at South Lanarkshire Council
- Martin Breslin, Regional Partnerships Executive at VisitScotland
- Marc Crothall, Chief Executive at Scottish Tourism Alliance (STA)
- John Strachan, Business Growth Adviser at Business Gateway
- Lynsey Eckford, Industry Relationship Manager at VisitScotland
- Eliot Jordan, Economic Development Officer at South Lanarkshire Council
- Carron Tobin, Elevator
- Stephen Balfour, Project Officer at South Lanarkshire Council
- Laura Mills, Project Officer at South Lanarkshire Council
Delegates also had the opportunity to join a breakout session and share their thoughts and ideas on what tourism recovery in South Lanarkshire should look like.
In the breakout sessions we had some lively discussions and debate exploring questions such as:
- Would you like to see a new tourism membership organisation created in South Lanarkshire?
- What model/structure would work best?
- What priorities need addressed to help develop tourism in South Lanarkshire
Thanks so much to everyone who contributed their views. A variety of opinions were shared during the short breakout sessions and we are extremely grateful for everyone that participated. It's South Lanarkshire Council's intention to pull together a summary of these discussions and this will be considered along with other feedback from the draft tourism strategy consultation.
South Lanarkshire Tourism Strategy consultation
South Lanarkshire Council has launched a consultation on the draft South Lanarkshire Tourism Strategy. Visit the South Lanarkshire Council website to read the draft and complete the council's survey to share your views. The consultation closes on Tuesday 22 February 2022.
View the presentations
The presentations shared during the event are now available for you to browse through.
Quick links to further useful resources
Here are some quick links to useful resources mentioned by our speakers during the event:
- Scotland is Calling marketing campaign industry guide
- Scotland's UNESCO Trail industry toolkit
- Responsible tourism industry guidance
- Find out how to get a free VisitScotland.com web listing
- Advice on how to deliver a quality customer experience
- Digital Skills support from VisitScotland
- Year of Stories 2022 Themed Year marketing toolkit
- Scottish Tourism Emergency Response Group (STERG) National Action Plan
- STERG's COVID-19 Tourism Recovery Programme
- 2023 UCI Cycling World Championships hosted by Glasgow and across Scotland
- Scotland Outlook 2030 – Scotland's tourism strategy
- Support on offer from Business Gateway Lanarkshire
- Business support grants from South Lanarkshire Council
- For more information about the South Lanarkshire Tourism Leadership Programme 2022 and to register your interest please email [email protected] quoting "South Lanarkshire Tourism Leadership Programme" in the subject line
We can still be the leaders in 21st century tourism
For anyone who was unable to view the video shared by Marc Crothall of STA during his presentation yesterday – you can watch it now.
What did you think?
We’d be grateful if you could take a few moments to complete our online feedback survey. The event was designed to be useful for you, so please tell us about your experience and help us shape future events.
Keep in touch
Are you on Facebook? If you are, come and join our VS Glasgow City Region Business Group! There’s so much great work being done to strengthen the tourism offering locally and this group allows us all to share information on the latest tourism news, events and opportunities.