316 thousand
total overnight visits by international and domestic visitors in 2023
980 thousand
total nights spent in accommodations by international and domestic visitors in 2023
£115 million
total spend by international and domestic visitors 2023
£365
average overnight visitor spend in 2023
Figures shown represent tourism performance for the Scottish Borders, 2023 (numbers have been rounded). Sources: International visitors: International Passenger Survey, GB residents: Great Britain Tourism Survey, 2023
| Region | Domestic visits | Domestic nights | Domestic spend |
| Scottish Borders | 291,000 | 729,000 | £76 million |
Source: Great Britain Tourism Survey, 2023 (caution low base size for Scottish Borders)
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View graphs and data on tourismobservatory.scot| Region | International visits | International nights | Internmational spend |
| Scottish Borders | 26,000 | 252,000 | £39 million |
Source: International Passenger Survey, 2023 (caution low base size for Scottish Borders)
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View graphs and data on tourismobservatory.scot| Local Authority | Tourism employment in 2023 | Tourism employment as a percentage of all employment | Tourism businesses in 2024 | Tourism businesses as a percentage of all businesses | Tourism Turnover in 2022 | Total tourism GVA per head in 2022 |
| Scottish Borders | 4,500 | 8.7% | 425 | 8.1% | £157 million | £19,304 |
Source: Scottish Growth Sector Statistics, December 2024
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View this data as a time series on tourismobservatory.scotIn 2023, we commissioned the Scotland Visitor Survey to gather insight on visitor attitudes and behaviours. The scope of the survey was leisure overnight visitors only.
The survey explores all aspects of the visitor experience in Scotland. Further information on the background, methodology, and key highlights from the survey is also available.
The visitor survey also allows us to explore the experiences of visitors who stayed overnight in a specific area.
75%
were domestic visitors
25%
were international visitors
88%
were repeat visitors
7%
were on a trip of a lifetime
Source: Scotland Visitor Survey 2023
Published June 2024
The data published on this page is sourced from a number of different studies.
Jointly sponsored by VisitEngland, VisitScotland and Visit Wales. The sample size for the Scottish Borders was 27. Caution low sample size.
Browse more information on domestic overnight tourism to Scotland.
Carried out by the Office of National Statistics (ONS). VisitBritain, VisitScotland and Visit Wales are sponsors of the survey. The sample size for the Scottish Borders was 19. Caution low sample size.
Browse more information on international tourism performance.
Commissioned by VisitScotland. The sample size for the Scottish Borders was 156.
Explore details from the Scotland Visitor Survey.
