Scotland, The Perfect Stage
Our events directorate bid for, invest in and support events in Scotland.
The National Events Strategy
Entitled 'Scotland, The Perfect Stage', the national events strategy was produced following an extensive consultation involving the Scottish Government, VisitScotland, the Scottish Tourism Alliance and over 100 active participants from the public, private and third sectors.
The aim of the strategy is to engage, guide and support those involved in all aspects of planning, securing, supporting and delivering events within Scotland’s diverse portfolio, from events of international significance to those which help to support local communities in the country’s most remote locations.
Spotlight on 2021
Celebrating 15 Years
Since its inception in 2003, our EventScotland team has helped bring some of the world’s biggest event properties to the country including The 2014 Ryder Cup, XX Commonwealth Games, 2014 MTV Europe Music Awards, 2018 European Championships, and The 2019 Solheim Cup.