Well-known for its wealth of castles and stately homes, Aberdeen and Aberdeenshire has plenty more to offer. From the buzz of the city, to stunning coastlines and distinct architecture, there is truly something for everyone to enjoy.
Find out more about the region’s tourism with this comprehensive selection of research and insights we’ve put together for you.
Published December 2020
This report provides a summary of statistics on tourism in the Grampian region (Aberdeen City, Aberdeenshire and Moray). It gathers information from a suite of tourism monitors, national statistics and commissioned research.
1.3 million
overnight visits
14.6 million
day visits
4.4 million
nights
£856 million
spend
figures shown represent tourism performance for Aberdeen, Aberdeenshire and Moray
Published April 2017
Regional summary for Aberdeen and Aberdeenshire
Published April 2017
More research and insights for the Aberdeen and Aberdeenshire region.
VisitAberdeenshire's Research and Insights webpages provide tourism data for the north east of Scotland.