Inclusive & accessible tourism in Scotland

Benefits of inclusive tourism

• Customer satisfaction

  Becoming more inclusive can make life easier for a wide range of customers, including people with hearing loss, mental or visual impairments, wheelchair users, senior travellers and families with young children

• Increased revenue

  Disabled travellers and senior travellers spend significantly more when they go on holiday than other market groups 

• Increased loyalty

  Inclusive businesses have higher occupancy rates and a more loyal customer base who is keen to recommend them to their family and friends

• A growing market

  The market is set to increase as the UK’s population ages and the benefits for businesses and destinations catering for inclusive tourism are growing