Moment for Change | Helping businesses recover with insight and advice
Our recorded webinars, cover a range of coronavirus (COVID-19) specific information and research, as well as a range of online training from digital skills to customer service.
Knowledge and information will help us all adapt to – and shape – the 'new normal' and we’ll continue scanning environments, learning from and sharing with others around the world so that we can provide you with the tools to recover.
Find webinars on the following subjects:
Get Tourism Ready | 13 April 2021
Scottish Guest Houses and B&B's: Planning for 2021 and beyond
Visitor Management Summit | 19 March 2021
25 February 2021 |Moment for Change: Digital Boost - Digital skills for the tourism industry
24 February 2021 | Adventure tourism operators: Finding planning for 2021 and beyond impossible?
18 February 2021 | Holiday Parks, Caravan & Camping: Finding planning for 2021 and beyond impossible?
16 February 2021 | Visitor attractions, tours and activity providers: Finding planning for 2021 and beyond impossible?
7 February 2021 | Self-caters: Finding planning for 2021 and beyond impossible?
4 February 2021 | Digital Essentials for 2021
27 January 2021 | STERG Industry Results Survey
STERG industry results survey webinar Q&A
Published February 2021
Questions asked during webinar
21 January 2021 | Scottish tourism business marketing - what should you do next?
14 January 2021 | How to adapt your tourism business for 2021
2 November 2020 | Responsible Tourism
10 July 2020 | Way to Recovery - West Lothian Webinar
10 July 2020 | Tune in to Tourism - Road to Recovery
You can listen to the podcast of the Tune in to Tourism - Road to Recovery which took place on the 10 July, featuring Director of Industry and Destination Development, Riddell Graham as he discusses the Good to Go scheme.
Also available on SoundCloud, Apple and Spotify.
9 July 2020 | Webinar with Malcolm Roughead
8 July 2020 | Forth Valley tourism recovery
6 July 2020 | Converting planners into bookers - a panel discussion
2 July 2020 | Way to Recovery - South of Scotland
30 June 2020 | Talking travel UK consumers' attitudes and behaviour relating to holidays in 2020
25 June 2020 | Our new marketing strategy
Our new marketing strategy webinar Q&A - Vicki Miller
Published June 2020
25 June 2020 | Digital Fundamentals
24 June 2020 | Back to Business Webinar: Restarting the tourism sector
16 June | Targeting markets close to home
Targeting markets close to home webinar Q&A
Published June 2020
Questions asked during webinar
11 June 2020 | How digital technology can help visitor attractions, tours and activity providers re-open safely
Handout: How digital technology can help visitor attractions, tours and activity providers re-open safely
Published June 2020
Information and key points discussed during webinar
11 June 2020 | Creating simple video
4 June 2020 | Early steps to recovery - who will be Scotland's first visitors?
Early steps to recovery webinar Q&A
Published June 2020
Questions asked during webinar
28 May 2020 | Top tips on how to keep marketing your business right now
Marketing your business now webinar Q&A
Published June 2020
Questions asked during webinar
Exceeding visitor expectations (EVE)
The Association of Scottish Visitor Attractions (ASVA) in partnership with us here at VisitScotland, has designed this course specifically for those working in the visitor attraction industry. It enables participants to discover everything they need to know about being an ambassador for their attraction and delivering great service.
The course content is closely aligned to our Quality Assurance programme for Visitor Attractions, providing guidance and insight into the expectations of 5-star service, hospitality and friendliness.
EVE Session Three - further information and handouts
Exceeding visitor expectations session 3 - further information and Q&A
Published May 2020
Different kinds of complainers
Published May 2020
Tips and suggestions for dealing with tricky situations
Published May 2020
EVE Session Four - further information
Considerations from the VisitScotland QA grading scheme for visitor attractions
Published July 2020
VisitScotland's response to COVID-19
Our series of webinars providing you with insight from our senior team into some of the issues and challenges we’re navigating during coronavirus (COVID-19). Please read our COVID-19 scenario planning toolkit for tourism for more information.
Webinar Q&As
Recovery of tourism webinar Q&A
Published May 2020
Questions asked during webinar with Riddell Graham
Our marketing recovery plans webinar Q&A
Published May 2020
Questions asked during webinar with Vicki Miller
What the world of tourism looks like webinar Q&A
Published May 2020
Questions asked during webinar with Chris Greenwood
Impact of COVID-19 on the events industry webinar Q&A
Published June 2020
Questions asked during webinar with Paul Bush