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Visit Scotland | Alba
12 Jun

An introduction to business strategy

12 Jun 2024 15:00
12 Jun 2024 17:00
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This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both business-to-consumer and business-to-business environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy or strategies that are right for your business, and develop an action plan.

This session will look at:

  • your business today – identifying your strengths and areas for development
  • the key pillars of a business and why balancing all areas is essential for success
  • personal and business ambitions and using these to guide strategy development
  • Ansoff’s Matrix as a tool for identifying core growth strategies
  • the core components of your business delivery
  • how to develop a methodical, strategic approach to developing your business for future success

After the webinar, you will understand:

  • how to undertake a balanced review of where your business is that helps identify areas for development
  • Ansoff’s Matrix and how to use it as a core strategic planning tool
  • how to create a strategic plan for growing your business

This webinar will be held on GoToMeeting.

Contact organisers

Business Gateway