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This advice has been prepared in response to the concerns in the events industry and is correct at the time of publication.  As the situation around coronavirus (COVID-19) continues to change, this advice is specifically for the events industry and is based on current Scottish Government guidelines.   

Here you will find:

For wider advice for the tourism industry visit the VisitScotland coronavirus advice page.  

Monitoring the impact

Coronavirus (COVID-19) is having a major impact on sporting, cultural and business events.  As part of our continued work to support the events sector throughout this period, we have undertaken both workshops and surveys to gather insight and intelligence on the ongoing issues faced by the sector.    

Take a look at our insights for further results from our industry surveys.

Funding

A number of funding opportunities have been available to event-related businesses.

Scotland’s Events Recovery Fund (SERF) was established in conjunction with Scottish Government to help Scotland’s events sector plan and deliver events and to provide support as the industry responded and adapted to the effects of COVID-19.

A total of £2.75 million was made available in November 2020 to support the safe delivery of events in Scotland as we moved through COVID-19, in accordance with relevant Scottish Government legislation and guidance. This fund is now closed for applications.

For more information, visit our dedicated Scotland's Events Recovery Fund page.

The £6 million Pivotal Event Businesses Fund was open to event businesses whose primary role as organisers, suppliers, contractors and venues is critical to the survival of the events sector in Scotland, and upon whom the wider events industry and supply chain are most reliant for their own business and operations. This fund is now closed for Expressions of Interest.

For more information, visit our dedicated Pivotal Event Businesses Fund page.

The £6 million Events Industry Support Fund provided financial help for businesses in the events industry who had not been ineligible for the various funding packages announced by the Scottish Government following the outbreak of coronavirus (COVID-19). This fund is now closed for applications.

On 28 January further details of the additional £7 million of funding were announced by the Scottish Government to help the sector deal with the ongoing impact of COVID-19.

For more information visit our dedicated Events Industry Supply Funds page.

Additional event-specific funding opportunities made available by the Scottish Government or VisitScotland will be listed here as they are confirmed.

For information on other business support available, including the Strategic Framework Business Fund, please see our financial support page.

Advice for events

You should continue to monitor and follow Government advice in order to take the action appropriate to your event and the ongoing situation in relation to the COVID-19 virus. 

In preparation for a situation where you may have to cancel or postpone your event, it is advised that you consider the following so that you are well prepared to minimise disruption:  

  • Check your insurance policy for cancellation cover and make contact with your insurer to discuss the terms of your cover 

  • Engage in discussion early with key stakeholders and operational partners before deciding to cancel or postpone an event  

  • Review your budget and consider wider obligations to your contractors, suppliers and customers, to understand any financial implications linked to cancellation  

  • Consider potential impact on funding and commercial agreements 

  • Consider potential impacts on performers, participants, staff and volunteers 

  • Consider options to postpone or alternative delivery solutions e.g. behind closed doors approach, use of livestreaming 

  • Check your ticketing T&Cs and ensure that you are clear about your ticketing refund strategy and that the impact of cancellation or postponement is understood and communicated effectively to your customers  

  • If you do not have one in place, a communications strategy is advised in order to inform your stakeholders, staff, attendees / ticket holders, media, contractors, suppliers and general public 

  • Check that you have adequate staff available to be able to deal with refunds, enquiries and crisis communications 

  • Consider whether your website or ticketing systems are capable of handling increased traffic 

Event Industry Advisory Group

The Event Industry Advisory Group has been established to represent the events and festivals sector amid the devastating impact of the COVID-19 pandemic and provide a co-ordinated voice during the national response and recovery planning.

More information on the Event Industry Advisory Group, as well as summary notes from each meeting, is available on our dedicated page on this site.

The group’s terms of reference and a list of members can be seen below.

Work is ongoing to share further outputs from the group. Businesses and individuals with issues to raise with the group or with specific questions should contact EIAG@eventscotland.org

Event Industry Advisory Group

Published June 2020

Terms of Reference for Event Industry Advisory Group

EIAG membership

Published December 2020

Updated December 2020

Industry Research and Guidance

We are working with partners across the industry to share the most relevant research and information during these difficult times. We hope some of the following links will be of use to you and your colleagues:

British Visits & Events Partnership – UK Events Report 2020

Published June 2020

How events deliver the UK's industrial strategy

World Health Organisation Guidance on Mass Gatherings

Published June 2020

Key planning recommendations for mass gatherings in the context of COVID-19

After the Interval Audience Survey - Wave 1 Findings

Published June 2020

Audience views on returning to live cultural events, booking tickets now and in the future, and missing out on events during lockdown.

After the Interval Audience Survey - Wave 2 Findings

Published June 2020

Audience views on returning to live cultural events, booking tickets now and in the future, and missing out on events during lockdown.

National Audience Research Findings - Act 2

Published July 2020

Audience views on booking tickets now, returning to live cultural events with social distancing, and experiencing culture in different formats.

Working safely during the coronavirus outbreak - a short guide

Published June 2020

A guide is aimed at all employers and those who are self-employed and work with or near other people

Working safely during COVID-19 in drive-in cinemas

Published June 2020

UK Cinema Association published guidance on 14 June for the re-opening of drive-in cinemas

Communications advice

We’ve prepared some guidance which provides some over-arching practical tips to help you prepare communications in the event of cancellation/ postponement.  

Communications advice - COVID-19

Published March 2020

Tips to help your event communications throughout the Coronavirus (COVID-19) outbreak

Related links