30
Oct
Marketing for your small business
- From
- 30 Oct 2024 13:00
- To
- 30 Oct 2024 16:00
- Price
- Free
- Venue
- Online
Without proper marketing your business cannot have a lasting impact. This live webinar will help you to identify, profile and gain a deeper understanding of your target audiences, how to conduct market research and build a marketing plan. It will also explain brand development and positioning, and choosing your price points.
The webinar is divided into three sessions.
Marketing and market research:
- what is marketing?
- how to understand your audience using market research
Understanding your customers and competition:
- understanding your competitors
- identifying your customers and categorising them
- understanding your customers’ needs and motivations
Marketing planning, pricing and branding:
- pricing considerations
- developing your brand
- developing your message
- deciding on the best marketing methods for your business
- budgeting and evaluating
Breaks are provided between the sessions. You can attend all three using the same link, or choose the parts that suit your needs.
Contact organisers
Wenta