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Visit Scotland | Alba

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The road from Rome

With good connections to Scotland, Italian visitors enjoy exploring many parts of Scotland. You can find information on the Italian Market in our "Italy Factsheet 2019".

Italy Factsheet 2019

Published November 2020

Fast facts for 2019

122 thousand

visits

1.1 million

nights

£86 million

expenditure

10th largest

international source market by visits

Annual figures are based on relatively low sample sizes.

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