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Visit Scotland | Alba

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We have received a number of awards in recent years for our work promoting Scotland to the world and creating a perfect stage for events. 

Scotland and its regions have also been recognised with significant national and international awards.

This success acknowledges the work that we (VisitScotland, the tourism and events industry and our partners) are collectively doing to deliver on our responsible tourism ambitions and highlighting Scotland as a must-see destination.

From international sporting events to the most welcoming regions, these awards shine a spotlight on our distinct offering and world-class experiences.

VisitScotland recent awards and accolades

  • We’ve received several awards for our work

    • Best Public Sector Event for 30th Scottish Thistle Awards, Scottish Events Awards
    • Brand Scotland partnership won "Digital Communication Award 2024" at the Marketing Society Scotland Star Awards
    • Our audio "Sound of Scotland" won the audio category at the Prolific North Creative Awards 2024
    • Brand Scotland partnership won "Best Communications Strategy: Place Brand",  City Nation Place Awards 2024
    • Best Public Sector Event for Scotland's Climate Ambition Zone during COP26, E Awards 2023
    • Eco Award, The Times and Sunday Times Travel Awards 2023
  • Accolades awarded to 2023 UCI Cycling World Championships

    • ​​​​Hearld & GenAnalytics Design for Diversity Award and Diversity in Sport Award
    • Access All Areas, Diversity and Inclusion Award
    • Best Sporting Event, E Awards
    • Best Cycling Tournament, Eventex Awards
    • "Partnership of the Year" category for our work with Zwift at FEVO Sport Industry Awards
    • "Sports Equality, Diversity & Inclusion Award - NGB's & Right Holders", Sport Business Awards
    • Bronze award for "Best Sports Event of the Year", Sport Business Awards

     

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