Digital skills webinar series starts this October
Digital channels play a huge role in Scotland's visitor experience as more visitors use new technologies to find travel inspiration and make their bookings.
To support tourism businesses to stay on top of their digital channels and make it easy for potential visitors to find them, we have partnered with Business Gateway's DigitalBoost programme once again, offering a free webinar series to help the tourism industry to build their digital skills.
Launching on the 27 October, eight webinars will cover topics including website user experience (UX), Instagram, analytics, search engine optimisation (SEO) and more. By attending these webinars, businesses can develop the skills they need to build and maintain a strong online presence that can increase their visibility with potential customers.