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Visit Scotland | Alba
Article published 12/10/2021

Join us for Ctrl+Alt+Succeed Scotland 2021

Ctrl+Alt+Succeed Scotland is the latest in our programme of events supporting Scottish tourism experience businesses (visitor attractions, tour companies and activity providers) to hear from and to meet with some of the world's best-known online booking system suppliers, technology specialists and online travel agents. This free event will take place online on Tuesday 23 November 2021 from 9.30am - 5pm.

Ctrl+Alt+Succeed Scotland banner image

What to expect

This one-day event provides an ideal platform to learn about the best booking and distribution solutions available, and for businesses to connect directly with these suppliers through a day of one-to-one, pre-scheduled appointments, online presentations and keynote sessions.

Attending suppliers

Suppliers already signed up to participate, and which businesses will have the opportunity to meet with, include GetYourGuide, FareHarbor, DigiTickets, Viator, and many more.

Our speakers

Our programme for the day is filling up fast! We'll bring you presentations from speakers including:

  • Malcolm Roughead OBE – Chief Executive, VisitScotland – welcome session
  • Rob Dickson – Director of Industry and Destination Development, VisitScotland – outlining VisitScotland's ongoing plans to support industry's recovery
  • Douglas Quinby – Co-Founder and Chief Executive, Arival – sharing his thoughts on the latest in the digital landscape with such changes as Google "things to do" and new partnerships including GetYourGuide's link up with Expedia, and how your business can maximise visibility with these options
  • Justin Reid – Director of Sales EMEA, TripAdvisor – discussing the ways in which experiences businesses can best utilise TripAdvisor and engage with customers on the platform, insights into traveller demand, and how TripAdvisor is helping to grow travel again and how you can get involved

Book your place

Places at this online event are expected to be in high demand, so register to secure your place today.

Digital skills

Would you like to find out more about improving your digital skills? Check out our digital skills section for information on the essentials of digital marketing, getting to know and learn from your customers, and improving your online performance.

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