More than tartan
From World Heritage Sites to listed buildings, world class museums, galleries and performing arts to captivating myths and legends, Scotland’s heritage and cultural landscape is a strong draw for visitors.
Find useful insights on the role of built and historical heritage, cultural heritage and contemporary culture in the visitor experience.
The lure of Scottish Gaelic
Published June 2021
Insight on Gaelic related content performance of www.visitscotland.com and its users engagement.
Research with Scottish businesses using the Gaelic language
Published June 2021
Insight into business use of Gaelic and to identify where increased support or information would help businesses.
Consumer interest in Gaelic language - Scotland Visitor Survey 2015 and 2016
Published June 2021