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Visit Scotland | Alba
Article published 25/06/2020

We've worked with Tourism Northern Ireland, VisitEngland and VisitWales to develop a new UK-wide industry standard and consumer mark to provide confidence for visitors, communities and tourism businesses alike – as the sector works towards reopening.

The ‘We’re Good To Go’ industry standard and supporting mark mean businesses across all sectors of the tourism industry in Scotland can demonstrate that they're adhering to the respective government and public health guidance, and have carried out a COVID-19 risk assessment to check they have the required processes and protocols in place.

The free scheme complements the guidance already issued by Scottish Government to help tourism businesses plan to reopen.

Scotland’s tourism sector has suffered terribly from the impacts of coronavirus. The Scottish Government has been doing all it can to help the sector through these challenging times and we continue to support tourism businesses as they prepare to open their doors again.

Good to Go is a really positive development, developed jointly by the four Visitor agencies across the UK, that will ensure the sector is as prepared as possible to welcome visitors again. I’m pleased to see the establishment of this UK wide self-certification scheme that will enable businesses to demonstrate that they are ready to reopen and give much needed confidence to visitors and communities that tourism can begin again.

Fergus Ewing, Scottish Government Tourism Secretary

Together with the new national tourism and sector guidelines, the Good to Go Scheme will help businesses get ready for the indicative start dates in July. A nationwide scheme gives a consistent approach across all of the UK and will give visitors the reassurance they are looking for.

Malcolm Roughead, Chief Executive of VisitScotland

Online self-assessment

To obtain the mark you must complete a self-assessment through an online platform - - including a checklist confirming you have put the necessary processes in place. Once complete, you'll receive certification and access to the ‘We’re Good To Go’ mark for display in your premises and online.

Businesses across the UK will be assessed according to their respective national guidance once published, including the physical distancing and cleanliness protocols that must be in place.

In Scotland, businesses will align with the Scottish Government’s COVID-19 Visitor Economy Guidelines. An ‘alert’ system ensures that businesses signed up to the standard are notified if there are changes to the official guidance. A call-handling service will provide support and advisors will also carry-out random business support calls to ensure businesses are understanding and adhering to the guidance.

The self-assessment process links to specific guidelines for sectors including accommodation, visitor attractions, restaurants and pubs, business conference and events venues, and tour and coach operators, with signposting to further industry and trade association guidance as required. We are aware that a couple of sector groups are not on the tick box when completing the self-certification. Simply continue as if you weren’t a member and answer further questions before completing the process.

We'll continue to update our Get Tourism Ready section of this website with up-to-date national and sector guidelines.

Developed in partnership

We’ve developed the scheme in partnership with Tourism Northern Ireland, VisitEngland and VisitWales to ensure a common approach across the UK with input from more than 40 industry bodies including UK Hospitality, the Association of Scottish Visitor Attractions, the Association of Scotland’s Self Caterers, Wild Scotland and Sail Scotland, the British Holiday & Home Parks Association and the National Caravan Council.

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