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Visit Scotland | Alba
Article published 08/02/2019

Solheim Cup industry event

On Wednesday (6 February) evening we welcomed over 50 industry representatives from across Perthshire and neighbouring regions as part of our Let’s Get Solheim Cup ready industry event.

Hosted at the very apt, Murrayshall Hotel in Perthshire colleagues from EventScotland came along for the evening to talk all things Solheim Cup and launched our brand-new industry toolkit for businesses.

Businesses in the room were also provided with an exclusive sneak preview of our new women’s marketing campaign #herscotland which launched yesterday (7 February).

An informative night – both Golf Perthshire and VisitScotland provided information about the work we do, businesses support available and how this can be accessed. Caroline Warburton – our Regional Leadership Director – facilitated the evening which ended with busy question and answer session.

As promised on the night and for those who couldn’t make it along, the presentations are now available.

Presentations (videos from the presentations can be found in our Digital Media Library)

Alan Grant - The Solheim Cup explained

Published: February 2019

2019 Solheim Cup Industry Toolkit

Published: February 2019

Katy Mathieson - Women's Golf Campaign

Published: February 2019

Allan Minto - Golf Perthshire

Published: February 2019

Dennis McFarlane - VisitScotland Business Support

Published: February 2019

Solheim Cup – industry toolkit             

Our industry toolkit is now available on VisitScotland.org – make sure you make the most of the marketing and promotional tools we have collated for you. There are also a host of contacts for the team working on Solheim Cup should you have any enquiries or are looking for any additional information not covered in the toolkit.

#HerScotland

Help us to promote female golf in Scotland! Our new campaign sees a stunning new video featuring four women golfing, taking part in an off-road experience, enjoying afternoon tea and generally relaxing and having fun with their friends all on a trip to Scotland.

Take a look at our new video which showcases Scotland as both a golf and tourism destination, with females taking the lead - which helps us to support and promote The 2019 Solheim Cup.

The campaign page also has a wealth of information for sharing, including more about the cast, the filming locations, sample itineraries and of course The 2019 Solheim Cup.