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Visit Scotland | Alba

Congratulations on achieving your Taste Our Best award!

Your award recognises your commitment to providing quality, Scottish food and drink and is something you can be proud of.

You're in good company - you have joined more than 1,000 other businesses who are already benefiting from this badge of quality and VisitScotland’s promotion of the scheme across the world.

To get the most out of your award, we have created this toolkit with resources and advice to help you market your business and its badge of quality.

Logo and promotional wording

As part of the e-mail confirming your award you will be sent a Taste Our Best logo and promotional wording, which can be used across both your online and offline marketing to help raise awareness of your award and highlight this trusted badge of quality.

Once you have achieved the award, you can also request a Taste Our Best logo (available as eps and jpg files) by contacting our Customer Services team via e-mail customer.services@visitscotland.com 

Sample wording for your email announcement or newsletter

Published July 2018

Let your repeat customers know that you have achieved Taste Our Best by sending out a short announcement in an email or newsletter. Tell them a little bit about the award, what it means and why you achieved it.

Social media

Promote your award on social media and use images to promote your establishment and signature dishes.

Use the #tasteourbest hashtag when mentioning your food offering and where relevant, link to our consumer Twitter account @VisitScotland or our corporate news account @visitscotnews.

We've created a simple announcement image in standard Facebook and Twitter sizes so that you can post them straight away.

Also why not sure one of our five different Facebook and Twitter banners that you can upload to your business profile, allowing you to show the Taste Our Best logo in pride of place next to your business profile picture.

Taste Our Best banners for Facebook

Published July 2018

Pre-sized banners to use on Facebook including a blank template you can overlay on your own business image

Taste Our Best banners for Twitter

Published July 2018

Pre-sized banners to use on Twitter including a blank template you can overlay on your own business image

Whet their appetite

Use visually appealing images of your business and its food offering to whet potential customer's appetite. We've created a quick food photography guide to give you some hints on what to consider when taking pictures of your food and drink.

Quick guide: food photography for social media

Published July 2018

Your visitscotland.com web listing

Now you have your Taste Our Best award why not take advantage of a free visitscotland.com web listing.

Your Taste Our Best award will appear automatically alongside your listing and consumers can search Taste Our Best accredited businesses easily through the site.

You have approximately 1,200 words to describe your business and can add up to 45 pictures promoting your establishment and your signature dishes. You can also include your menu to your business listing by including this as one of your images or including a link in your description.