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Visit Scotland | Alba

Marketing tips for tourism businesses

Even though your customers may not be able to visit now, they still want to be inspired and know you are there.

In our top tips webinar on how to keep marketing your business right now, we discuss:

  • The present environment, where we are now.
  • Tapping into our emotional drivers and the customer journey.
  • The importance of storytelling.
  • The power of PR.
  • The strength of social media.

So, take a look at the webinar and we'll help you build a better understanding of what channels you can use to market your business, and how best to use them.

These top tips will ensure you remain in the minds of your customers, gain new fans and be visible when visitors start thinking about booking again.


Top tips on how to keep marketing your business right now

You asked, we answered

Thanks to everyone who took the time to ask a question and get involved in our webinar. We've pulled together a copy of all the questions asked, and you can now view the answers to them.

Marketing your business now webinar Q&A

Published June 2020