Top tips on how to keep marketing your business right now
- 28 May 2020 11:00
- 28 May 2020 12:00
- £ Free
Join our VisitScotland marketing team as they explain that even though your customers may not be able to visit, they still want to be inspired and know you are there.
This webinar presents why and how you can continue to remain in the minds of your customers, gain new fans and be visible when visitors start thinking about booking again.
We will cover the importance of storytelling:
- Using stories to engage your audience and the changes in the type of conversation your visitors want to hear
- How you can use both social media and PR to achieve this
We want you to think about what your business offers, fitting the experience to the right target market, and will introduce the session with insights on how people make decisions on where to go on holiday.
You will have a better understanding of what channels you can use to market your business, and how best to use them to ensure you remain front of mind to your visitors.