2024 has been another year of growth for cruise ship calls around Scotland's ports, with the season extending well into November. Looking forward, 2025 promises new cruise line calls at Scottish ports, while at an industry level there is growth in both the size of vessels, and in the capacity of the luxury and expedition market. Cruise lines are looking for excursions which are "ungoogleable"!

In Scotland, conversations on cruise in recent times have raised the question of sustainable tourism and extension of the tourism levy. What does this mean for the cruise industry and Scotland's tourism offer?

Scotland's cruise conference 2024 – what works for tourism will consider the issues and opportunities raised for the Scottish tourism industry and local tourism businesses.

The programme will include input from cruise lines, international cruise networks, and international industry experts. Following last year's event, the conference will also explore the data which is available, and how it might help you to plan. It is also hoped to find space for some "speed dating".

As always, the sessions will be interactive. At these events, delegates are always participants.