Review your digital fundamentals
- 02 Jul 2020 11:00
- 02 Jul 2020 12:00
- £ Free
This webinar is organised by VisitScotland.
Our visitors check a considerable number of information sources whilst planning their travels and will do that even more so in future. Getting the fundamentals right by ensuring that you are visible with the right content, at the right time, on the right platform, gives you the best possible opportunity to reach your potential visitors.
Join our Industry Development team to explore the core elements you need to get right in your digital activity. That might be creating and using a database, being on the right social platforms, managing your reputation online, or re-checking your website optimisation. It's ideal for those who are beginning to use digital or want reassurance that they’re getting the basics right.
Understanding this will give you greater confidence that you are making best use of the time and money you invest in digital marketing.