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Visit Scotland | Alba
19 Apr

An introduction to business websites and what you need to consider

19 Apr 2024 10:00
19 Apr 2024 12:00
Book now

This webinar will take you through all the steps required to design, build and host a business website. You will learn about:

  • the need to determine website objectives
  • the importance of knowing who your audience is and measuring results
  • setting clear calls to action and creating engaging content
  • creating your brand’s visual identity online, your site’s blueprint and how you can structure your site map
  • what’s involved in registering your domain, maintaining your site content, and options for hosting it

This webinar will also offer guidance on when and how to outsource your website development, covering topics such as choosing a suitable content management system, what to organise first, and costing for the work.

Contact organisers