Research & Statistics

Tourist Activities

In this section you can learn more about the different leisure activities that visitors from within the UK & Ireland and from overseas participate in while they are on their holiday or short break in Scotland. This information is mainly based on primary research conducted or comissioned by VisitScotland.

Please click on the images below to find out more about the different groups of activities:

Canoeing on Loch Morlich

Outdoor activities

Covers activities such as walking, cycling, adventure sports etc.

The Edinburgh Military Tattoo, Edinburgh

City breaks & cultural activities

Information on city breaks in Scotland.                                                            

Glen Coe, Highland

Other leisure activities

Information on other tourist activities in Scotland.                                                           


To find out more about VisitScotland's marketing activities promoting these activities and opportunities to become involved, please go to our Marketing Opportunities section.