VisitScotland Information Partner programme



The VisitScotland Information Partner (VIP) programme is open to all Quality Assured businesses, as well as community groups and social enterprises at no cost.


Businesses and groups who self assess and sign up to the programme become part of the accredited iKnow Scotland programme, meaning that they have made a commitment to provide local information on a range of key topics. Businesses that are part of the programme are easily recognisable by the ‘iKnow Scotland’ branding displayed at their business.



This new approach enhances and complements the many ways in which we provide information to visitors. With free Wi-Fi available at many of the locations, visitors are able to access online resources like our global platform This follows a growing trend among consumers to use online resources to plan their trips.



Three easy steps to join the VIP programme

  1. Read the PDF document VisitScotland Information Partner programme Criteria (size 104kb)

  2. Ensure all the criteria requirements are in place. You may wish to use our VIP toolkit to help you. Documents in the toolkit can be printed and displayed around your business for guests and visitors to read.   

  3. Apply using the form below. Confirm that you have everything in place to meet the VIP programme criteria and agree to the Terms of Use.


Apply for the VisitScotland Information Partner programme

VIP Region*:

I confirm that I wish to participate in the VisitScotland Information Partner programme, and that the named company above meets all the criteria requirements listed. This will be checked by VisitScotland staff at a site visit when next in the area.*

I am authorised on behalf of the business named above to apply for the VisitScotland Information Partner programme.*

*Terms of Use

I have read and agree to comply with the terms and conditions of working with VisitScotland


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