Quality Assurance
This section gives details of VisitScotland's Quality Assurance
schemes and how to join them.
What is involved?
While part of the joy of any holiday is discovering new things
along the way, people like to know what they’re going to get from
the businesses they encounter. And there’s no quicker and more
reassuring way of saying what your business is all about than by
having it graded in our internationally recognised Quality
Assurance (QA) scheme.
It doesn’t matter if you run a two-star guest house or a
five-star hotel, one of Scotland’s best bars or a caravan
& camping park, the Quality Assurance scheme tells
customers what to expect from your business and helps you to
benchmark your business against others. Based on customer research,
each award is a thorough professional assessment reflecting the
quality criteria that customers really value. More than that, it’s
an official award from the national tourism body and it’s a scheme
that travellers trust.
While our opinion undoubtedly carries a lot of weight with
tourists, it’s not the only one that counts. Increasingly, visitors
are turning to customer ratings and reviews – especially when
they’re searching online and planning their itineraries.
In this section you will find details on:
