VisitScotland Travel Trade


VisitScotland work closely with the travel trade – such as tour operators and travel agents – to provide them with the information and tools they need to encourage visitors to choose Scotland as a destination and plan their trip. The travel trade provide essential intermediary channels that allow consumers to find inspiring Scotland products that meet their needs. We provide valuable platforms and routes to market for Scottish tourism businesses, which in turn drives the development of products and supports sustainable tourism growth.

Marketing opportunities for the Travel Trade include:

  • Travel Trade toolkit
  • SCOTS agent Destination Education Programme
  • Suppliers Trade contacts
  • VisitScotland Expo is our dedicated website for the travel trade which generates 25,000 unique visits per year. The website and its associated E-newsletter are promoted and distributed regularly to our database of 16,000 trade contacts worldwide and is an excellent platform to reach the worldwide travel trade including key areas of North America, Europe, UK and Asia.

Find out more about the features and benefits of promoting your business on VisitScotland’s dedicated travel trade site:


PDF document VisitScotland's Travel Trade Website


Travel Trade Steering Group

The VisitScotland Travel Trade Steering Group is made up of representatives from a wide range of Scottish Tourism sectors. The group is in place to ensure that the voice of the industry is heard by assisting VisitScotland in key decision making around our travel trade presence.

To be eligible to apply to join you need to exhibit at VisitScotland Expo, another travel trade event, be available to attend four meetings a year and leave your personal business at the door and represent your sector.

PDF document Travel Trade Steering Group Remit - size 121kb

Travel Trade website

Delivering for tourism Image of front cover of document VisitScotland activity highlights VisitScotland activity
Working for Us VisitScotland employees Job vacancies at VisitScotland Vacancies
Holidays in Scotland People Link to VisitScotland's Holiday site Holiday Information