Press trips and prize draws


VisitScotland works with partners year-round to target consumers through prize draw promotions and encourage international travel trade and consumer journalists to promote Scotland via study and press trips.

We are keen to create a community of businesses who would be interested in working with us to provide complimentary stays, visits and activities.     


How can you get involved?


By completing our online form you will be inviting VisitScotland to consider working with you when these opportunities arise. 

These are generally bespoke activities and if the media and/or product fit seems right, we will contact you to discuss the identified opportunity in more detail.  You will not be committed at this stage.  


To help us select the most appropriate business for particular activity please identify on your form:

  1. What types of opportunities you are interested in. Choose from:
    • Prize draws
    • Travel trade (includes tour operators, travel consultants, coach operators)
    • Trade and consumer journalists or
    • All types
  2. Briefly outline what you would like to offer. For example, you might offer two nights stay with a complementary evening meal or free entry into an attraction with lunch for two people, etc.,


The benefits of putting your business forward are:

  • The opportunity to show off your business to key travel trade intermediaries and consumer journalists
  • Enhanced exposure for your business through VisitScotland consumer campaigns