Digital Marketing for Beginners

This workshop will teach tourism businesses the basics of marketing for the digital age.

 

Content includes

  • The new principles of marketing versus old
  • How and why your Tourism business will benefit from marketing
  • The basic psychology of marketing
  • What is Content Marketing
  • How to master social media successfully
  • Key social media platforms used in tourism Outcome

Attendees will acquire basic marketing skills, understand the evolution of marketing, specifically digital marketing and the basic principles of emotional engagement that fundamentally drives successful social media engagement.

 

DTS events are aimed at tourism businesses only who operate on a B2C (Business to Consumer) or B2B (Business to Business) basis. Unfortunately, we can’t offer places to intermediaries, consultants or suppliers of services.

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