About the year

 

Project Objectives – Overarching aims of the Year

 

Aim
Year of Young People 2018 aims to inspire Scotland through its young people, celebrating their achievements, valuing their contribution to communities and creating new opportunities for them to shine locally, nationally and globally.

 

Objectives

 

Provide a platform for young people to have their views heard and acted upon
Showcase the amazing talents of young people through events and media
Develop better understanding, co-operation and respect between generations
 Recognise the impact of teachers, youth workers and other supporting adults on young people’s lives
Provide opportunities for young people to express themselves through culture, sport and other activities


Themes
• Participation
• Education
• Health and Wellbeing
• Equality and Discrimination
• Enterprise and Regeneration
• Culture

 

 

Tourism Objectives - Tourism aims for the Year

 

VisitScotland and EventScotland, part of the VisitScotland Events Directorate are leading a programme of activity focusing on the development of public-facing celebratory events programmes and a tourism marketing strategy. 

 

In addition to showcasing the amazing talents of young people through events and media and providing opportunities for young people to express themselves through culture, sport and other activities, five tourism objectives will be central to the year:

 

Celebration Celebrating the contribution of young Scots to the cultural and creative life of Scotland.
Participation

Inspiring young people and families with children to engage with the activities and experiences Scotland has to offer.

Social Inclusion

Working with partners to ensure that Scotland is an inclusive, welcoming destination where holidays and events can be enjoyed by all. Find out more about how you can get involved in social tourism here.

Future Focus

Engaging young people directly in the development of the Themed Year programme and, more widely, working to highlight tourism as a career path. Find out how you can tap into Scotland’s young talent here.

Collaboration

Encouraging the tourism and events industry, alongside key sector partners, to work collaboratively in support of the Year of Young People 2018.


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