Influencer/content creator programmes

 

As Scotland’s national tourism board, one of VisitScotland’s roles is to contribute to the Tourism 2020 Strategy ambition of growing tourism revenue to £1bn by 2020.


In line with our marketing and campaign activity, we invite content creators and influencers from around the world to apply to work with us.


Do you fancy coming on a trip to Scotland to experience everything from awe-inspiring landscapes, to exhilarating adventure sports, fascinating castles to mouth-watering food and drink - and everything in between? Then apply now!


We work with influencers and content creators in both an ad-hoc capacity and as part of our dedicated influencer/content creator programmes which happen throughout the year.


This is an open invitation to all influencers/content creators to apply to VisitScotland, express an interest in a specific programme or make a general enquiry.


Applications for specific programmes which we are running should be made by following the details relevant to that project as set out in Section 1 below.


General requests, enquiries and applications should be made in accordance with Section 2 below.


Please note that VisitScotland is not bound to select or proceed with any application, and VisitScotland reserves the right to cancel any ad-hoc and/or specific influencer/content creator programmes at any time. VisitScotland also reserves the right to amend the selection criteria or add additional selection criteria applicable to its general or specific programme as VisitScotland considers necessary.

 

Campervan, Isle of Lewis


1. Specific Programmes


Our current influencer/content creator programmes are as follows:


(i) Scotland: Life Come to Scotland and live and breathe it like a local

 

Programme description: We are seeking influencers/content creators from across the globe to experience Scotland from a unique perspective. Each application will be assessed against the criteria set out below. Each selected influencer/content creator will be paired up with a Scottish resident who has an exciting and interesting job or hobby that is in some way unique to Scotland. The match will be made based on the influencer’s interests and passions. In this way they will experience the true spirit of Scotland and what it’s like to live, work or study in this fascinating country.


Programme duration: July 2017 – December 2018


Application Process: Applications for our Scotland: Life programme should be made by email to amanda.thomas@visitscotland.com.


PDF document The application form can be found here.

 

Programme Terms and Conditions: By completing and sending the application to VisitScotland, the influencer/content creator is agreeing to comply with VisitScotland's terms and conditions for influencer projects. The influencer/content creator should carefully review and ensure that they understand and accept the terms and conditions before completing and sending any application to VisitScotland. 


The influencer/content creator also acknowledges that any personal data that it provides to VisitScotland will be handled by VisitScotland in accordance with its Privacy Policy.

 

2. General Enquiries/Applications

 

General enquiries in relation to VisitScotland's influencer/content creator activities should be sent to travelpr@visitscotland.com.


All ad-hoc influencers/content creators seeking to work with VisitScotland are invited to apply by way of email and will (unless advised otherwise by VisitScotland) be assessed against the same criteria as are set out in Section 1 above. 

 

For all ad-hoc applications to VisitScotland, please complete and send the application form to: travelpr@visitscotland.com.


By completing and sending an application form to VisitScotland, the influencer/content creator is agreeing to comply with the terms and conditions. The influencer/content creator should carefully review and ensure that they understand and accept the terms and conditions before completing and sending any application form to VisitScotland. 


The influencer/content creator also acknowledges that any personal data that it provides to VisitScotland will be handled by VisitScotland in accordance with its Privacy Policy.

 

 

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