On 1 April 2015 our EventScotland directorate changed its name to Events to reflect a new operating structure and wider role in the events industry.

Following a very successful 2014 events programme and review of the national events strategy, ‘Scotland the Perfect Stage’, the remit of the directorate was extended to support further development of the events industry.


Three main areas of focus for the directorate are:

  1. Building on our previous work and the legacy of 2014 to attract, sustain and develop major events, festivals and business events to maximise the impacts of these.

  2. Lead and advise the events industry, providing information and training, sharing best practice and working with the industry to focus on quality delivery.

  3. Using events to enhance Scotland’s international reputation, influencing partners to develop Scotland’s infrastructure.

Our Events Directorate will play a key role in the implementation of the national events strategy ‘Scotland The Perfect Stage’ by continuing to generate, bid for, attract and sustain sporting, cultural events which will drive tourism and create international profile for Scotland. It will also drive business events such as corporate meetings, incentive groups, conventions and exhibitions into Scotland from around the world. Importantly, it will work to develop capacity, knowledge and partnerships to strengthen the Scottish events industry.


There are three teams within the Events directorate:

Robbie Clyde - Head of EventScotland


The EventScotland team promotes Scotland as the Perfect Stage for Events.

Their primary focus is the development of a strong events portfolio for Scotland through direct investment and other support, as well as maximising and measuring the impact of events in Scotland.

Strong partnerships are cornerstone of their work and it is this collaborative approach that has attracted and secured a number of major international events to Scotland including:


  • The 147th Open, Carnoustie
  • Glasgow 2018 European Championships
  • World Junior Curling Championships 2018, Aberdeen
  • Senior Open Championship 2018, St Andrews
  • European Athletics Indoor Championships 2019, Glasgow
  • World Wheelchair Curling Championship 2019, Stirling
  • The 2019 Solheim Cup, Gleneagles
  • World Men’s Curling Championship 2020, Glasgow
  • UEFA EURO 2020, Glasgow
  • Women’s British Open 2020, venue TBC
  • LEN Junior Championships 2020, Aberdeen.
Marie Christie - Head of Development -Events Industry

Development – Events Industry

The Development Team incorporates Special Projects, Events and Exhibitions, Growth Fund and Events Industry Development. It manages VisitScotland’s collaboration and support of the events industry and wider events economy with a focus on:


  • Partnerships and Collaboration
  • Education and Knowledge Sharing
  • Quality Organisation and Delivery

This team is responsible for leading on Themed Years activity and delivering events such as VisitScotland Expo and the Scottish Thistle Awards.

Neil Brownlee - Head of Business Events

Business Events

Formerly known as the Business Tourism Unit, the Business Events team drives business events such as corporate meetings, incentive groups, conventions and exhibitions into  Scotland from around the world. These business events are typically not public facing, unlike sporting and cultural events.

With staff in London, Toronto and key locations within Scotland, the Business Events team  works in partnership with the city convention bureaus of Edinburgh, Glasgow, Dundee and Aberdeen plus key venues, hotels and academic centres of excellence to attract business events related to Scotland’s key industry sectors.

Business extenders by delegates are a core focus, helping spread the visitor economy outside of the cities hosting the largest conferences.

The Business Events team operates the National Bid Fund for eligible, not-for-profit conferences which has driven in over £150m in spend in just 3 years.

For more information visit


Director of Events - Paul Bush, OBE


Paul was appointed as Chief Operating Officer of EventScotland in 2007, and undertook the role of Director of  Events in April 2015. In previous roles, Paul was General Team Manager to the Scottish Commonwealth Games Team for Manchester 2002 and Chef de Mission for Melbourne 2006. During the 1992 Olympic Games, 1990 and 1994 Commonwealth Games and numerous World and European Championships, Paul was appointed Team Manager for both the GB and England swimming teams. In 2007 Paul was awarded an OBE for services to sport.


PDF document Declaration of Interests - Paul Bush - size 91kb


Paul is based at:

Ocean Point One
94 Ocean Drive


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